Comments on: 10 Tips for Creating Agile Personas

By: Roman Pichler

Roman Pichler — Fri, 18 Oct 2019 14:21:20 +0000

Hi Becky,

Thank you for sharing your feedback and question. How many personas you need will depend on the size and diversity of the market (segment) you choose. The larger and more diverse the target group is, the more personas you will need. From a practical perspective, I would try to work with less no more than ten personas. If you find that’s hard to achieve, then try the following two things: First, check if the persona goals are overlapping. If that’s the case, you may be able to remove one of them. Secondly, consider choosing a smaller target group.

Hope this helps!

By: Becky Davies

Becky Davies — Thu, 17 Oct 2019 13:09:06 +0000

Hi! As a self-taught User Researcher I find your resources very helpful. In terms of creating personas I’m not always sure how many personas to do. I work in the Edtech field and often have conversations about is the user a teacher or student. I see this related to buyer or user but any extra thoughts you had would help here. I also find the different education levels of students and the different goals of the teachers difficult – how do you know how many personas to create? Many thanks in advance!

By: Cristi Poindexter

Cristi Poindexter — Fri, 19 Oct 2018 13:59:21 +0000

Thanks Roman! This was very helpful!

By: Roman Pichler

Roman Pichler — Fri, 19 Oct 2018 13:43:09 +0000

In reply to Cristi Poindexter. Thanks for sharing your question Cristi. I agree that the product owner should lead the persona creation effort. I also recommend that (selected) development team members collaborate with the product owner including the UX designer. This ensures that the persona descriptions are clear and it exposes the team members to the users, as personas should always be based on interviews, observations, and other user research work. This, in turn, increases the team's understanding of the target market and the team members' ability to empathise with the users. Hope this helps!

By: Cristi Poindexter

Cristi Poindexter — Fri, 19 Oct 2018 12:34:31 +0000

Who develops personas? Is this driven by the PO? I’m currently a SM and being asked to help with developing personas. I’m fine facilitating discussions /workshop to develop personas but I feel the PO should be driving the meeting. Thank you!

By: Roman Pichler

Roman Pichler — Fri, 01 Jun 2018 13:11:51 +0000

In reply to Asma Arshad. Hi Asma, Thanks for sharing your question. You can find my advice on how to choose the right KPIs in the article "10 Tips on How to Choose the Right Key Performance Indicators". You may also want to take a look at my post "The Product Roadmap and the Release Plan" to better understand how you can track the project progress. Hope this helps!

By: Asma Arshad

Asma Arshad — Fri, 01 Jun 2018 11:19:55 +0000

Hi Pichler,
I am a product owner in my organization. I am interested in determining the product performance and the project progress. What KPIs i should use? please guide me through this.
Thanks

By: Roman Pichler

Roman Pichler — Thu, 30 Jan 2014 08:39:15 +0000

In reply to Sadia Rubbani.

Hi Sadia, Thanks for your contacting me. The best place to ask me a question that is not related to a post is: http://www.romanpichler.com/contact/

To help you choose the right KPIs, please let me know what you want to measure. Are you interested in determining the product performance or the project progress?

By: Sadia Rubbani

Sadia Rubbani — Wed, 29 Jan 2014 20:38:48 +0000

In reply to Roman Pichler.

Hello Pichler,

I want to ask you a question but there is no place on your website where I can post this question. So I am asking here:

Q. As per your experience and observation, What KPIs are being used in Agile/Scrum based software development companies?

Your input is valuable for my thesis work and appreciated.

Thanks & Regards,

By: Benoit Pointet

Benoit Pointet — Mon, 20 Jan 2014 15:38:07 +0000

> … “Creating personas for the physics engine is not beneficial in my mind.”

The physics engine case seems to me a good example where personas would be useful to the development of an API.

Rationale.

the use and adoption of a such a physics engine will depend on how well it matches the mental models of physic laws game developers have in their mind. You need to identify what most game developers understand of physics, and what basic and advanced needs they have, so to shape your API accordingly.